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Swirl Bev Appoints Seth ST. Giles brand manager of Rathbone Wines

by | Friday, May 17, 2024

SwirlBev Announcement

SwirlBev is thrilled to announce Seth St. Giles as the new Brand Manager for NY/NJ. Seth brings a wealth of experience and passion for fine wines to his new role. As a division of Lieber Fine Wine & Spirits, SwirlBev is dedicated to representing and promoting some of the finest wines from around the world.

In his capacity as Brand Manager, Seth will oversee the promotion and distribution of the prestigious wines from the Rathbone Wine Group, a renowned name in the wine industry. This distinguished portfolio includes three world-class properties:

  • XANADU: Known for its exceptional Margaret River wines, XANADU has earned a reputation for producing rich and complex flavors, particularly from its award-winning Cabernet Sauvignon and Chardonnay.

  • MOUNT LANGI GHIRAN: Situated in the Grampians region, this winery is celebrated for its Shiraz, which is crafted from ancient vines and offers a distinctive peppery character, setting it apart from other Australian Shiraz.

  • YERING STATION: Located in the Yarra Valley, YERING STATION is acclaimed for its elegant and refined wines, particularly Pinot Noir and Chardonnay, which reflect the unique terroir of the region.

These wineries represent the very best that Australia has to offer, combining tradition, innovation, and excellence in winemaking. Seth’s role will involve working closely with retailers, and wine enthusiasts to enhance the visibility and appreciation of these exceptional wines in the New York and New Jersey markets.

Join us in congratulating Seth St. Giles on his exciting new role as he embarks on this journey to bring the exquisite wines of XANADU, MOUNT LANGI GHIRAN, and YERING STATION to a broader audience. We are confident that his expertise and dedication will significantly contribute to the continued success of SwirlBev and the Rathbone Wine Group portfolio.

Cheers to new beginnings and exceptional wines!